Bulk SMS: understanding the SMS campaign and 8 examples
Inform a group without slipping up
Alerting customers, mobilising members, keeping parents of pupils informed: group sending meets a real need. Here are sample wordings and the essentials to know about how an SMS campaign works.
Ready-to-copy templates
Notice: our offices will remain closed on 15 August. Thank you for your understanding.
86/160 charactersChoose this templateAlert: technical maintenance tonight from 10 p.m. to 2 a.m. Service unavailable during the work.
96/160 charactersChoose this templateTo members: general meeting this Saturday at 10 a.m., at the village hall.
74/160 charactersChoose this templateNew hours: from Monday, opening moves to 8 a.m. instead of 9 a.m.
65/160 charactersChoose this templateTeam meeting moved to Thursday 2 p.m. in room B. Please confirm you're coming.
78/160 charactersChoose this templateNotice to parents: the school trip is postponed to the 18th. Details to follow by email.
88/160 charactersChoose this templateTraffic info: the local road will be closed tomorrow from 8 a.m. to 5 p.m. Plan a detour.
89/160 charactersChoose this templateYour parcel is waiting for you at the pickup point until the 20th. Remember to collect it.
90/160 charactersChoose this template
Our tips
The fact first, the context after
In a group send, the recipient should understand everything in one second. Open with the information (date, change, alert), then fill in the detail if space allows.
Don't confuse info with marketing
A strictly informational message sent to your members or customers (a changed schedule, an alert) is not commercial marketing. The moment an offer slips in, the advertising framework kicks back in: consent, STOP notice and permitted hours.
Good to know before sending
Envoyer SMS Gratuit is a personal, free sending service: one message at a time, with no automation or mass distribution. Being free doesn't release you from the law: every send is logged (IP included) and can be disclosed to the authorities upon request. For a commercial campaign, use a professional platform and comply with French regulations: prior consent (GDPR), a way to unsubscribe (« STOP »), sender identification, and no sending between 8pm and 8am, on Sundays or public holidays.
Your frequently asked questions
How do you carry out a bulk SMS send?
Bulk sending relies on a professional platform that manages contact lists, personalisation, unsubscribes and traceability. It can't be done from a manual sending tool.
Does this tool allow group sending?
No. Each message goes out individually, after a confirmation delay, and mass or automated sending is prohibited. You can, however, use it to fine-tune your wordings before using them elsewhere.
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